Staff at a marketing company in Britain have gone to work naked after being told it would boost morale.

David Taylor, a business psychologist, told the employees at onebestway the company strip-off would be an ideal way to regain trust following recent redundancies.

Team manager Sam Jackson, 23, said the idea — dubbed “Naked Friday” — was a big success.

“It was brilliant … now that we’ve seen each other naked, there are no barriers,” she told The Sun newspaper.

“We weren’t put under any pressure — if we wanted to come in clothed or in our underwear, we could.

“But I love my body and I wasn’t ashamed.”

Mr Taylor worked with the staff for almost a week to help lower their inhibitions, including sessions where the workers photocopied their private parts and met with a nude model.

When Naked Friday arrived, nearly all of the workers went completely nude — only two chose to wear underwear.

“Inviting an organisation to go naked is the most extreme technique I’ve used,” Mr Taylor said.

“It may seem weird but it works … it’s the ultimate expression of trust in yourself and each other.”

The experiment was filmed for a one-off reality TV show, called Naked Office, to be screened in Britain next week.

Source ninemsn